The Rapidly Expanding Market of Subliminal Messaging

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The numbers of consumers buying into products that contain

subliminal messaging, such as audio tapes, DVD's and videos',

and even the newest software products, are on the increase.

I was intrigued at the reason why? Can so called 'normal' people

really buy into some phenomenon and have it change their life so

simply, and how on earth does it work? If things like this

really did work, then why do people still have issues with their

weight or with being successful. I would have thought this be

dictated by fate rather than some kind of fascinating product

that claims to 'improve your way of life'.

So I looked into it and wanted to share some of my findings with

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the rest of the world, exclusive of the jargon that so many

people have phased me with!

This all started in the 1950's, with advertising firms using

psychology within their advertising. Consumers were blissfully

unaware until 1957 when research took place, and the results

were made public by the media hype. The study showed 'invisible'

messages to unwitting film watchers in America to persuade them

to make purchases that they had not intended to make, namely

popcorn and coke from the cinema's snack section.

Images and signals shown were not noticed by the movie goers,

because the study claimed to bypass the 'conscious' mind and use

messages flickering so fast that they were only audible to the

subconscious mind. The results were pretty phenomenal, when

sales of coke and popcorn increased and the cinema stocks ran

out greater interest was generated. Something that began as

'motivational research' proved to be a great success and

marketing companies invested in ways to channel this technology

to everyday consumers.

Arguments followed, and research continues even today regarding

subliminal perception. You could agree that the 1957 research

proved that subliminal messaging does work, but you could

disagree that it proves that any kind of subliminal message

works. Indeed strict controls are required in testing, and

subsequent tests using different forms of subliminal stimulus

have been inconclusive or fail to show any effects.

Different forms of subliminal stimulus have been around for

years, that tell us we can alter our lives and change that one

habit that plagues us on a daily basis - be it lack of

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confidence, lack of sex drive, negative thinking etc. We have

seen subliminal messaging being promoted as a self-development

tool, and we can buy them all over the place in the form of a

book, audio tape, video or more recently the form of software.

Of all the forms of subliminal self help available the fastest

growing and one I found most viable is subliminal software.

Purely because more and more of us are spending greater portions

of our day in front of a PC for work or play.

Also in order for the subliminal altering of one's perception to

occur their concentration must be squarely gazed in the

direction that the stimuli is occurring. Also The observer must

be able to understand the messages without having to pause and

think about them. Hence it is vital messages are in a language

or lingo that people can relate to and quickly absorb. This is

why software is growing choice because you can custom make

messages in words and language that you understand.

There is no shortage of subliminal software out there with two

of the more popular and prominent software packages being

Subliminal PC and Brain Bullet. How these two companies drive

their product is by offering users the chance to affect their

lives positively in the ways they want to improve all while

devoting no extra time than what you already use in everyday PC

use. To me, this seemed like the method that seemed a little

more like it might work, if simply because so many of us work on

our PC and concentrate on that alone without so many of the

daily distractions we get when we are not working.

It would seem that in our increasingly time deprived lives we

can make more productive use of time we have already committed

to and little by little erode our personal weaknesses and

bolster our collective strengths. I did not, however, delve any

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deeper into this and would always encourage those seeking

self-help to research any products before thinking about buying

them.

About the author:

Based in the United Kingdom and still a young writer at 26 years

old, Louisa Taberner Croft has been completing articles very

recently as a part-time interest, although plans on pursuing her

interest further as her creative and factual writing styles

develop and become more established.

With special thanks to www.subliminalpc.com and brainbullet.net

for their information and references.

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